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PGI Auto Reviews
Date: February 21, 2013 Dealership Name: Jay Lee's Honda of Sumner Location:: Sumner WA I’ve been in the business for over 15 years and throughout the years Yago, Dan, and Brian have always offered the latest and greatest products to enhance the dealership. Very professional company that has weathered all the ups and downs in the car business and has always been there and pulled through!
Frank Facinelli
Date: February 14, 2013 Dealership Name: Auto Quest Location:: Seattle WA We are very pleased with our sales rep Brian Sanchez. He is very knowledgeable about his products and is always helpful if we have any questions or concerns. PGI is now taking all of our pictures with full descriptions on vehicles, sends out our feed, and also hosts our website. All in we are happy with All the services from Brian in Sales, Dustin Moore handling our feed, and Steve Warren with technical issues.
Date: November 15, 2012 Dealership Name: South Tacoma Auto Sales Location:: Tacoma WA PGI Auto has been a tremendous partner for our dealership. The website service through them has been outstanding, increasing our online lead generation many times over and allowing us a higher degree of control and oversight of our site and the features and ads that run thereon. Their database services are clean and easy to use, and they can always be relied on to address concerns in a swift and decisive manner, and area always available to answer our questions. We see ourselves having a healthy relationship with PGI well into the future.
Date: November 2, 2012 Dealership Name: 6167 Motors Location:: Mountlake Terrace WA I asked Dustin Moore, who works at PGI, where all the places are I can leave a positive review because I’m very pleased with his responsiveness, and how quickly they work to implement improvement suggestions I make to make PGI even better. Dustin has been incredibly responsive and helpful, he answers my emails within minutes and so far he’s said they’re working to implement every single suggestion I’ve made that I think would be cool additions to the plugin. I greatly appreciate their helpfulness in a world of companies that put you on hold and are only marginally helpful. Congratulations on running a great company, whoever you are.
Date: August 28, 2012 Dealership Name: Pacific Coast Auto Center Location:: Mount Vernon WA I want to take a minute to let you know how pleased we are with products and service. Morocco does a great job and always shows up with a smile and a positive attitude. THANK YOU!
Author Archives: dana
Google Cars
In a new way to spend money with Google, they are now using sponsored ads to list new inventory for dealers. The Bay area is the first location Google is testing for this new product. Google is getting dealerships to pay to have their listings included in the new advisor product for automotive. These ads are meant to show for customers towards the end of the buying funnel and searching “Honda Civic” when located in the South Bay area. Dealers provide new car inventory to display in these searches. Customers are able to narrow down their search similar to other third party listings. The pricing information is pretty interesting. There is a slider to show Invoice price, MSRP, and average price this particular model has sold for in this region over the past 90 days. Google has gathered reported car sale information as reported to the DMV. The vehicle detail page is pretty standard, showing standard features, colors, technical features, and specs. It also has the dealership where the vehicle is located and contact options. You are able to email … Continue reading
Pinterest for Business
Pinterest is the new, hot social media taking the internet by storm. With over 100 million monthly visitors it is the 3rd largest social network. Even though this site is primarily dominated with a female audience (with male demographic steadily growing), businesses of all genres are jumping on the bandwagon. It’s hard to resist a network with a huge following and engaging people to spend nearly 1.5 hours each month on the site. As with all social media, this isn’t a place to sell cars, although 32% of online shoppers have purchased something inspired by something they saw on Pinterest. This is a place to show people the experience of owning your brand of vehicle. You can create boards for places to drive your car, things to tow with your truck, or cool products or apps to use with your car. You don’t even have to pin your vehicles, like Toyota has chosen to do. Contests are also extremely popular on Pinterest. You can invite followers to pin certain items to a board, repin images to their own boards, or … Continue reading
Updating I Love pages with new Google+ Local pages
As Google wiped out Google Places and moved all the business info to Google+ Local, as written previously, we have had to go back and update our I Love dealer pages in the review program. The I Love page was created as a funnel to any place a customer could write a review including the dealer review page, Google Places and other 3rd party sites. With this change the Places page is still live (for now), but customers are no longer able to write reviews on this site. Now the process if a customer would like to write a review on Google+, they will need to have a Google+ account. All Gmail and YouTube users now have access and can start the account in a couple clicks. Another new feature for customers to know when writing their review is the new Zagat rating system. This is based off of 30 points rather than 5 stars (plus the coveted Best Ever award). Most businesses are broken down into categories to give more specific ratings instead of a general, overall rating. Dealerships … Continue reading
Live Chat for Dealerships
Yago Paramo
Google Places Hangout
Google+ Your Business held a Hangout to help business owners with Google Places questions. I hoped they would touch on some questions that we have run into while helping dealerships optimize their page. Mostly their answers just came down to Google runs the whole game, so you play by their rules. Everyone can update information on a Google Places page even after the page has been “Owner verified”. Google wants to allow users and owners to provide all the information and they chose the best information to possibly display. This will definitely increase if the business has not been updated for an extended amount of time, so they will allow information to be changed by users or third party sites. When updating your categories Google will also review these changes and it typically takes 1-2 days to see the changes. They will again use the information they think is best to display and will verify what has been updated. They also do not have an option currently to select a default or display photo on your page. Google will choose … Continue reading